A Surprisingly Better Mouse Trap

Since the beginning of time, man has unfailingly invented devices to improve his life and enable him to move forward. For a caveman, just having the basic tools to sustain life and put food on the table was fundamental to survival. Wait, did cavemen even have tables?

After the basics were in place and working, that essential device was often improved upon – it was made better, faster and less expensively. It was then marketed, sold and eventually reinvented. This comprises the product cycle from cradle to grave.

Time is money, and technology and innovation are all about saving us time. The tech industry is inventing and reinventing new ways of communication and process, but it’s also making devices and products smaller, faster, and more powerful everyday.

As an example, consider the history of the telephone. The telephone, more than any common tool I can think of, has gone through an extraordinary transformation, from a land line to mobile phone to smart phone. I can also recall the first time I saw a personal computer in a private home in the mid-1970s. At the time, I would have never dreamed that one day, I’d be carrying a PC/communicator around in my pocket that would be a thousand times more powerful than that original PC and wireless to boot!

Innovation has also given us instant communication channels that can put critical knowledge right at your fingertips. Armed with the right information, the average person can now handle jobs that only an expert could handle in the past. Welcome to the DIY (do-it-yourself) culture.

We are DIY advocates. Zircon manufactures DIY tools for the homeowner and professionals alike. Since the early-1970s, Zircon stud finders, scanners, and other tools, have progressed to match the latest technological advances much like the telephone or the PC. Although stud finders don’t need satellites to enable their operation, they have made a significant impact by providing DIYers with reliable, accurate, and quality tools – tools that homeowners can effectively use to get their DIY jobs done right, saving time and money in the process.

For additional insights, visit the blog, “Our One-of-a-Kind Mouse Trap Grows Each Day” and also engage with us on the 1st and 3rd Thursday of each month for #diytrends.

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